I’m Jean Smith, founder of Flirtology

As a social and cultural anthropologist, with a background in flirting research, I can give anyone the skills and confidence to attract and approach people

Equally, these skills can be used to wow the crowd at a party, as well as wow-ing the person of your dreams…

Do you think you were absent the day these skills were being handed out? We are not born good or bad flirts. It’s a skill that can be learned

My mission is to teach you those skills. Then you can experience just how easy, fun, and fruitful it can be

Flirtology – The Book!

Stop Swiping, Start Talking and Find Love

A step-by-step guide to mastering the art of flirting

  • How can I tell when someone is flirting with me?
  • Why can’t I flirt with someone I find attractive?
  • How do I avoid rejection?
  • How can I be a more confident flirt?

Flirtology is THE dating guide for the twenty-first century. in an age of swiping left and right, and hiding behind online profiles, this book shows you how to replace connectivity with connection.


For those confounded by love

Personal sessions where we look through layers of behaviour to explore how you can improve your search for a partner and build your confidence in flirting

Using a range of techniques drawing on anthropological methods and research, I help you target a range of problems, such as where to search for a potential partner and behaviours which are preventing you from being successful

I have helped over 200 people, both individuals and couples, pinpoint where they have been going wrong and achieve better flirting outcomes


For those who want a quick insight into the skill of how to approach in everyday life

Join me on a night out on my Flirting Tours with up to 12 other flirting students. You will learn how to approach and flirt with anyone you want without the fear of rejection

I will arm you with top tips and techniques to build your flirting skills in everyday locations: the street,  the supermarket, the art gallery

Over 5,000 people have joined me on this fun, easy and social flirting adventure, mainly in London, but from time to time on location: Melbourne, Chicago, Edinburgh and Manchester



For those who want to delve deeper into methods and skills with like-minded people

Topics include:

  • How to Find a Partner Using Social Science
  • Master Interactions
  • Asserting Yourself: Turning Confrontations into Conversations

You will learn skills such as how to interact and make small talk with grace and ease


When would you like to meet with Flirtology?

From a lecture style talk to flirting tours. From learning how to talk to strangers to learning how to gracefully exit a conversation. Flirtology events cover a broad spectrum of skills for a wide range of individual needs


For those who want to learn Flirtology skills in their own time

Flirtology e-courses give everyone skills such as how to tell when someone is flirting with you and how to ask someone out without feeling embarrassed

Current e-courses include:

  • How to Attract, Approach, and Flirt
  • 7 Steps to a Date
  • How to Talk to Strangers in 21 Days

Learn how to be a confident flirt, whilst still in your pyjamas. What’s not to like


Jean is a flirting behaviour expert featuring in the International media for over a decade

As the world’s only Flirtologist, Jean has appeared in television, print and radio

Click here to see more of Flirtology in the media

Tedx Talk – The Science of Flirting: Being a H.O.T. A.P.E.

The Guardian Newspaper Master class – London

Flirtology lesson with Jean Smith and Joey Essex

Celebs go Dating – Jean teaches Perri and Joey Essex How to Flirt

Flirtologist Jean Smith workshop on flirting in the streets CBS report story news

CBS News – Fearless Flirting Tours